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Design Thinking for the CXO

Design Thinking for the CXO

Chief Experience Officers represent the “glue” holding organizational experiences together, ideally involved in both employee-facing and customer-facing touch points. Key to experiential success is the careful design and delivery of said experiences. You’ve likely been leveraging at least some tenets of the design thinking mindset in experience design and development whether you realize it or not. However, a very thorough understanding and commitment to human-centered design can help to formalize more directly and purposeful innovation across all your experiences. This brief guide introduces you to the concept of design thinking, the tangible value design adds to organizations, and some thought leaders and resources to get you started design thinking.

Are you a CXO or CX Executive and interested in attending this Invitation-Only event? Email: enquiry@iqpc.com


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